Our vision

We have set our­selves the goal of deve­lo­ping a modern eco­nomic Master’s study pro­gram that opti­mally pre­pares our stu­dents for the chal­lenges of a rapidly chan­ging pro­fes­sional world. Our focus is always on the future in order to cover the rele­vant com­pe­tences with the selec­tion of our courses. A clear phi­lo­sophy about the con­tent of our courses forms the basis for our course of stu­dies. These are related clo­sely with our goal-driven struc­ture to ensure excel­lent stu­dying con­di­tions. Nevertheless, our Master’s pro­gramme offers all stu­dents enough freedom to indi­vi­du­ally design their stu­dies.

Clear Philosophy

Busi­ness Ana­ly­tics and Ope­ra­tions Rese­arch offers a career-ori­ented study pro­gram that allows stu­dents to apply quan­ti­ta­tive methods on the basis of cur­rent case stu­dies.

Target-oriented Structure

Our course of stu­dies forms an exten­sive metho­dical basis, which helps our stu­dents to con­ti­nuously expand their spe­cia­list know­ledge. Con­tents are red­un­dancy-free and coor­di­nated across courses.

Space for Individuality

The Master's pro­gramme offers suf­fi­cient scope in the selec­tion of courses, orga­ni­zing a semester abroad or accom­pli­shing internships. This allows stu­dents to tailor their stu­dies to their indi­vi­dual needs.

Start anytime

Our pro­gram is struc­tured in such a way that you can start your stu­dies in the summer as well as in the winter semester without any pro­blems. This way you won't lose any time.

Dear pro­spec­tive stu­dents,
As course coor­di­nator, I am respon­sible for the orga­ni­sa­tion and ori­en­ta­tion of our BA&OR Master’s pro­gramme. In doing so, I pay par­ti­cular atten­tion to our study con­di­tions. Tog­e­ther with my col­leagues and our staff, we are con­stantly working on impro­ving our degree pro­gramme and adap­ting its con­tent to the requi­re­ments of our stu­dents and the busi­ness world.
I would be delighted to wel­come you soon as one of our stu­dents at our faculty.

Prof. Dr. Heinrich Kuhn
Dean & Course Coordinator BA&OR

The target group of the study pro­gram are stu­dents who, in addi­tion to their inte­rest in busi­ness manage­ment, have a strong pre­fe­rence for quan­ti­ta­tive, ana­ly­tical and infor­ma­tion-pro­ces­sing methods. We focus on Bachelor gra­duates in Busi­ness Admi­nis­tra­tion or Eco­no­mics, Busi­ness Infor­ma­tics, Indus­trial Engi­nee­ring and Manage­ment, Busi­ness Mathe­ma­tics as well as gra­duates of com­pa­rable courses of stu­dies.

Our Target Group






Ver­gleich­bare Stu­di­en­gänge

The study pro­gram appealed to me in par­ti­cular because of the variety of courses that can be chosen, while at the same time pro­vi­ding deman­ding and rele­vant con­tent. The high app­li­ca­tion ori­en­ta­tion gives you the necessary skills to solve cur­rent and future busi­ness pro­blems with ana­ly­tical methods.

John Bachelor in Eco­no­mics (Goethe-Uni­ver­sität Frank­furt) 2. Semester BA&OR

The study pro­gram allows is the only busi­ness admi­nis­tra­tion course that allows me to learn and use pro­grams such as R, CPLEX, Any­Logic etc. Thus, it focuses on the quan­ti­ta­tive aspects in the areas of mar­ke­ting and logistics. Exten­sive inter­na­tional rela­tions, course sizes ran­ging from 5 to 20 stu­dents and the close con­tact among fellow stu­dents make the WFI the ideal uni­ver­sity for me.

Alex­ander Bachelor in Math­me­tics and BA (WWU Münster) 2. Semester BA&OR

The com­mit­ment of the stu­dents in various stu­dent orga­niz­a­tions of the WFI is unique. Whe­ther Bachelor or Master – I have the oppor­tu­nity to play an active role in shaping campus life and to directly apply and fur­ther develop the know­ledge I gained during my stu­dies.

Esther Bachelor in Busi­ness Admi­nis­tra­tion (KU Eich­stätt-Ingol­stadt) 5. Semester Bachelor BWL

After my Bachelor in Eco­no­mics, I decided to take a Master’s degree at a small uni­ver­sity with a good stu­­dent-lec­­turer ratio. Due to the wide range of courses from dif­fe­rent sub­jects, espe­cially busi­ness infor­ma­tics, com­bined with the sci­en­tific requi­re­ments of a uni­ver­sity, I favor WFI com­pared to a pri­vate uni­ver­sity in Munich.

Armin Bachelor in Eco­no­mics (LMU) 2. Semester BA&OR

My Bachelor’s degree at WFI con­vinced me due to its fami­liar atmo­s­phere, the excel­lent stu­­dent-tea­cher ratio and the active stu­dent com­mu­nity. This enabled me to estab­lish valu­able con­tacts with com­pa­nies and the sci­en­tific com­mu­nity. Espe­cially the BA&OR Master pre­pares me for the solu­tion of sci­en­tific and prac­­tice-rele­­vant pro­blems, which allows me to offer a signi­fi­cant added value to future employers and helps me to stay fit for the future.

Anja Bachelor Busi­ness Admi­nis­tra­tion (KU Eich­stätt-Ingol­stadt) 2. Semester BA&OR

After a long search for a Master’s pro­gram in Ger­many, I decided to study BA&OR at the WFI. The per­sonal atmo­s­phere and stu­dent sup­port at the WFI and the inter­na­tional as well as inter­di­sci­pli­nary ori­en­ta­tion of the courses dis­tin­guish WFI from other large uni­ver­si­ties in Ger­many. As an indus­trial engi­neer, I find that this course of study is an indis­pensable addi­tion to my pro­fes­sional per­spec­tive.

Andrea Bachelor in Indus­trial Engi­nee­ring 2. Semester BA&OR

Structure and content of the study program

A total of 120 ECTS must be com­pleted in the course of study. These are divided into man­da­tory, com­pul­sory elec­tive and elec­tive modules as well as the Master’s thesis. The modules can be assi­gned to the method or sub­ject area.


Six man­da­tory modules pro­vide the inter­di­sci­pli­nary basis. These include a com­pul­sory module in ethics. In addi­tion, stu­dents have to choose com­pul­sory elec­tive modules of the pro­fes­sional disci­pline of Busi­ness Ana­ly­tics and Ope­ra­tions Rese­arch, which account for 35 ECTS credits in total. In addi­tion, five elec­tive modules (25 ECTS credits) from all WFI-master spe­cia­liz­a­tions or from a semester abroad can be chosen freely. As stu­dents are at liberty to choose from the sub­ject areas in more than two thirds of their modules, they can build an indi­vi­dua­lized study pro­gram adjusted to their own inte­rests.

The six man­da­tory modules teach the inter­di­sci­pli­nary basis. Irre­spec­tive of the intended spe­cia­li­sa­tion, these lay the foun­da­tion for a pro­found quan­ti­ta­tive busi­ness manage­ment edu­ca­tion. In addi­tion to the five modules on quan­ti­ta­tive methods, an ethics module must be chosen.

  • Decision Sci­ence
  • Ope­ra­tions Rese­arch
  • Ser­vice Ana­ly­tics
  • Sta­tis­tical Fore­cas­ting Methods
  • Sto­chastic Models
  • Ethics

Stu­dents need to earn 35 ECTS of com­pul­sory elec­tive modules. The courses can either be metho­do­lo­gical or aim to apply learned methods. You will find a selec­tion of the app­li­cable method courses, sub­di­vided into the tracks “Busi­ness Ana­ly­tics” or “Ope­ra­tions Rese­arch”. You will find a selec­tion of the courses from spe­cia­lised filed of stu­dies sub­di­vided according to the spe­cia­li­sa­tions “Supply Chain Manage­ment”, “Finance”, “Digi­ta­li­sa­tion and Infor­ma­tion Sys­tems” and “Mar­ke­ting”.

A total of 25 ECTS elec­tive modules must be com­pleted. These can be freely chosen from all modules of the disci­pline of Busi­ness Ana­ly­tics and Ope­ra­tions Rese­arch or from the all other Master spe­cia­li­sa­tions (MARKT, FACT, Inter­na­tional Busi­ness Admi­nis­tra­tion) of at WFI. Other modules (from abroad or from the entire KU pro­gram) can also be sub­mitted on request.
However, the elec­tive area can also be used to deepen one’s know­ledge in a com­ple­tely dif­fe­rent field of busi­ness admi­nis­tra­tion, eco­no­mics, in a busi­ness lan­guage or in a legal sub­ject, or to devote oneself to general, sci­en­tific ques­tions.

The Master’s thesis (30 ECTS) must be com­pleted at a chair that regu­larly offers courses on a sub­ject in the study area “Busi­ness Ana­ly­tics & Ope­ra­tions Rese­arch”. However, it is also pos­sible to write the Master’s thesis at a chair that is not involved in the spe­cia­liz­a­tion. The pre­re­qui­site is, however, that the thesis is done in coope­ra­tion with a BA&OR chair.

We sup­port stu­dents who wish to write their Master’s thesis in coope­ra­tion with com­pa­nies.

Regu­larly par­ti­ci­pa­ting chairs are:

In addi­tion to the struc­ture of the pro­gram and the exami­na­tion requi­re­ments with regard to the dis­tri­bu­tion of ECTS, the con­cep­tual struc­ture and con­tent of the pro­gram are also important. On the one hand, the study course pro­vides methods that can be assi­gned to the track “Busi­ness Ana­ly­tics” or the track “Ope­ra­tions Rese­arch”, on the other hand, stu­dents gain know­ledge in dif­fe­rent sub­ject areas. The methods learned are used in the sub­ject areas and are fur­ther deve­loped according to the requi­re­ments of the depart­ment.
The pro­gram allows stu­dents to apply their know­ledge and com­pe­tences in internships, while stu­dying abroad, in the diverse stu­dent orga­niz­a­tions and, finally, during the Master’s thesis.

Target Group


Business Analytics

Operations Research

Supply Chain Management





Semester abroad

Master Thesis

Student Organisations

The tea­ching of modern quan­ti­ta­tive methods allows you to solve busi­ness manage­ment pro­blems ade­qua­tely. We offer you the oppor­tu­nity to deepen your know­ledge in one of the two tracks “Busi­ness Ana­ly­tics” or “Ope­ra­tions Rese­arch”. However, you are also free to com­bine the modules of the tracks.

The solu­tion of nume­rous busi­ness manage­ment pro­blems nowa­days requires not only the reco­gni­tion of the cause of the pro­blem and the ela­bo­ra­tion of a solu­tion, but incre­a­singly also the imple­men­ta­tion in an exis­ting or new busi­ness manage­ment app­li­ca­tion system. For this you need know­ledge about modern methods from quan­ti­ta­tive busi­ness admi­nis­tra­tion, ope­ra­tions rese­arch, sta­tis­tics and above all busi­ness infor­ma­tics. The inte­gra­tive com­po­nent is cha­rac­te­ristic of the study pro­gram, i.e. the methods are taught with a strong refe­rence to the busi­ness app­li­ca­tions.


Business Analytics

Sta­tis­tical and quan­ti­ta­tive methods form the basis for optimal decision models in busi­ness admi­nis­tra­tion. Sta­tis­tical methods can be used to ana­lyse, model, fore­cast and eva­luate quan­ti­fiable pro­cesses and per­for­mances of a com­pany. Accord­ingly, there is a broad app­li­ca­tion of the methods in busi­ness func­tional areas such as logistics, mar­ke­ting, con­trol­ling and human resources.

Operations Research

In the track "Ope­ra­tions Rese­arch" stu­dents learn the deve­lo­p­ment and app­li­ca­tion of quan­ti­ta­tive models and methods in order to sup­port decisions in com­pa­nies. Typical approa­ches of Ope­ra­tions Rese­arch are opti­miz­a­tion and simu­la­tion. An abs­tract model is created for a part of rea­lity, with the help of which ana­lyses can be car­ried out in order to create a good basis for decisions.

Winter Term
  • Sta­tis­tical Fore­cas­ting Methods
  • Quasi -expe­ri­mental Policy Eva­lua­tion
Summer Term
  • Ser­vice Ana­ly­tics
  • Eco­no­metrics
  • Time Series Ana­lysis
  • Data Sci­ence
  • Theo­re­tical foun­da­tions of clas­sical sta­tis­tics and eco­no­metrics
  • Object-ori­ented pro­gramming
  • Com­pu­ta­tional Sta­tis­tics with R
Winter Term
  • Ope­ra­tions Rese­arch
  • Simu­la­tion
  • Mode­ling and Opti­miz­a­tion with OPL
  • Decision Sci­ence
Summer Term
  • Pro­gramming of Heu­ris­tics
  • Intro­duc­tion to Plant Simu­la­tion
  • Sto­chastic Models
  • Algo­rithms and Data Struc­tures

Area of Studies

All areas link taught methods with con­crete ques­tions.

Area of Studies

Dif­fe­rent areas of stu­dies teach stu­dents to solve busi­ness pro­blems without having to expli­citly exp­lain the metho­do­lo­gical basics. You can focus on one or more areas of busi­ness admi­nis­tra­tion. We offer “Supply Chain Manage­ment”, “Finance”, “Digi­ta­liz­a­tion and Infor­ma­tion Sys­tems” and “Mar­ke­ting”.

Supply Chain Management

For decision sup­port in Supply Chain Manage­ment, so-called advanced plan­ning sys­tems are used, in which dif­fe­rent quan­ti­ta­tive methods of busi­ness admi­nis­tra­tion are addressed. In the SCM depart­ment, stu­dents get to know these quan­ti­ta­tive methods and learn how they can be used to solve the respec­tive pro­blems.


The main focus is on finan­cial models and methods for sol­ving pro­blems that typi­cally arise in banks or finan­cial ser­vice pro­vi­ders.

Digitalisation and Information Systems

In the field of Digi­ta­li­sa­tion and Infor­ma­tion Sys­tems you will learn the theo­re­tical basics of algo­rithms and data struc­tures as well as of data­bases, which are the basis of every infor­ma­tion system and thus of every form of auto­mated manage­ment of busi­ness infor­ma­tion.


When spe­cia­li­zing in Mar­ke­ting, stu­dents focus on classic cus­tomer- and value-ori­ented pro­blems in mar­ke­ting, while app­lying model-based and quan­ti­ta­tive ana­lyses on the deter­mi­nants of purcha­sing beha­vior.

  • Con­fi­gu­ra­tion of Pro­duc­tion and Logistics Sys­tems
  • Ser­vice Ope­ra­tions
  • Mode­ling and Ana­lysis of Retail Ope­ra­tions
  • Seminar on Supply Chain Manage­ment
Summer Term
  • Ope­ra­tions Sche­du­ling
  • Supply Chain Busi­ness Game
  • Supply Chain Stra­tegy and Prac­tice
Winter Term
  • Credit Risk Mode­ling
  • Seminar Finance and Ban­king
Summer Term
  • Risk Manage­ment
  • Seminar Finance and Ban­king
  • Empi­rical Finance
  • Rese­arch Seminar Finance and Ban­king
Winter Term
  • Cus­tomer Rela­ti­onship Manage­ment
Summer Term
  • Digital Busi­ness Models and Tech­no­lo­gies
  • Ser­vice Ana­ly­tics
  • Pro­ject Module on Busi­ness Infor­ma­tics
Winter Term
  • Ana­ly­tical Cus­tomer Manage­ment
  •  Mar­ke­ting Seminar
  • Empi­rical Manage­ment Rese­arch
Summer Term
  • Seminar Mar­ke­ting & Social Inno­va­tion
  • Mar­ke­ting Decision

Area of application

The prac­tical app­li­ca­tion of the learned know­ledge com­pletes the study.
Theo­re­ti­cally learned know­ledge always needs to be app­lied in prac­tice. That is why we offer a wide range of app­li­ca­tions with broad oppor­tu­nities for using what you have learned inde­pendently. This can be done, for example, through an app­li­ca­tion-ori­ented master’s thesis, internships and part-time jobs, a semester abroad or through actively par­ti­ci­pa­ting in a stu­dent orga­niz­a­tion.

Area of Application

Master Thesis

Usually, it is always pos­sible to write the Master thesis in coope­ra­tion with a com­pany. Topics that you con­tri­bute yourself due to expe­ri­ences with pre­vious internships are also wel­come.


Coope­ra­tions with lea­ding com­pa­nies in a wide range of eco­nomic sec­tors offer excel­lent pro­spects for internships and entry-level career oppor­tu­nities in Ger­many and abroad. In addi­tion, our uni­ver­sity career fair "Com­pany Day" and many other recrui­ting events as well as com­pany pre­sen­ta­tions and work­shops offer excel­lent net­wor­king oppor­tu­nities.

Studying Abroad

We offer a wide range of renowned partner uni­ver­si­ties. WFI stu­dents have access to a unique net­work of more than 90 partner uni­ver­si­ties for their semester abroad.

Student Organisations

However, stu­dying at the WFI should not be limited to pure lear­ning. Most stu­dents are involved in various stu­dent orga­ni­sa­tions. Thus, they con­ti­nuously boost their soft skills and exchange ideas with stu­dents of other facul­ties. The "WFI Spirit" stands for out­stan­ding com­mit­ment.

Ideally prepared for an upscale professional or managerial career.

The com­pe­tences gained in the study pro­gram open up a whole range of career oppor­tu­nities.


The study pro­gram con­cen­trates on quan­ti­ta­tive and infor­ma­tion pro­ces­sing approa­ches in order to solve cur­rent and com­plex busi­ness manage­ment pro­blems in indus­trial, com­mer­cial and ser­vice com­pa­nies. In addi­tion to these classic indus­tries, our gra­duates are also well pre­pared for entry posi­tions in renowned manage­ment con­sul­tancies or fur­ther rese­arch work as part of a doc­to­rate.

Data Analyst

Many com­pa­nies talk about data as the most valu­able resource of the cur­rent infor­ma­tion age. However, the enor­mous amount of data must first be made avail­able. The Data Ana­lyst is abso­lutely essen­tial for the sys­te­matic collec­tion, pro­ces­sing and eva­lua­tion of all types of data.

OR Analyst

With OR you learn how to make optimal decisions. The OR Ana­lyst uses mathe­ma­tical models and pro­ce­dures to help com­pa­nies solve com­plex busi­ness pro­blems. These range from decision theory and mathe­ma­tical opti­miz­a­tion to sta­tis­tics and game theory.


With their metho­do­lo­gical know­ledge and ana­ly­tical approach, gra­duates of this pro­gram are well pre­pared to start their career as all-rounder in renowned stra­tegy con­sul­tancies. By focu­sing on one sub­ject area, however, a career as a spe­cia­list in niche con­sul­ting is also an option.


The study focus pro­vides all the necessary basics for fur­ther rese­arch work and creates ideal con­di­tions for a suc­cessful con­se­cu­tive doc­toral study in one of the covered sub­ject areas.

What our alumni say about their studies...

The sci­en­tific methods, which I learned in the BA&OR courses, form the basis of my rese­arch for my doc­to­rate. Today, as a lec­turer myself, I try to com­mu­ni­cate and teach in a coope­ra­tive way.

Marcel Leh­mann Doc­toral Can­di­date

Above all, the fami­liar atmo­s­phere of the campus uni­ver­sity and the nume­rous stu­dent initia­tives let you feel part of the “WFI spirit”. I espe­cially bene­fited from the pos­si­bi­lity of a stu­dying abroad and wri­ting your Master’s thesis in coope­ra­tion with a com­pany.

Kemal Keskin Trainee LBBW Credit Port­folio Manage­ment

The prac­­tice-rele­­vant ana­ly­tical and quan­ti­ta­tive methods from the BA&OR courses form the basis of my rese­arch and thus of my doc­to­rate. In addi­tion to the qua­lity of tea­ching, I was also impressed by the fami­liar rela­ti­onship bet­ween lec­tu­rers and stu­dents during my stu­dies at the WFI.

Dominik Wörner Doc­toral can­di­date